Swinburne University of Technology/Prahran Campus Diploma of Arts — Graphic Art Year 1/Semester 1

Photography
Module code: VBS 643
Nominal duration: 48hrs
Lecturer: Shiralee Saul

Module purpose The purpose of this module is to provide participants with a theoretical and practical introduction to photography. Using industry-relevant industry-relevant hardware and software applications, participants will also gain an understanding of traditional industry-standard technologies and uses. The module serves as a foundation for:

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Learning outcomes On completion the participant should be able to:

  1. Implement Occupational Health and Safety (OHS) policies and practices appropriate to a range of photographic and imaging processes and practices.
  2. Explain the basic technical considerations associated with camera operation and image foundation.
  3. Use and understand core photographic terms and concepts.
  4. Produce images using a range of appropriate photographic processes and digital-imaging applications.
  5. Demonstrate competency in using photographic equipment, industry vocabulary concepts.
  6. Demonstrate skills in using industry-standard software applications, and knowledge of their functions in the production of visual communications media
  7. 7 Be able to critically discuss the nature of photography on various levels including; in relation to historical and contemporary photographic practice, in relation to production and production processes used in visual communication media, as cultural and personal expression.

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Assessment

breakdown Projects 70%
Participation 15%
Competencies 15%

Note*** 80% attendance is a 'hurdle' requirement.

Deadlines Failure to meet deadlines will result in a loss of 50% per late assignment.
A 50% loss will also occur if electronic files are not presented when asked for.

Course outline The purpose of this module is to provide participants with a theoretical and practical introduction to photography.

Weekly outline

February 20 Introduction to the module, assessment criteria etc
Theory: Occupational Health and Safety

February 27 Theory: Prehistory of Photography & In Camera: How analogue and digital cameras work.
Pop Quiz: Core photographic terms.
Practice: Using the Mavica.
Brief #1: 14 Strangers. Due: March 13

March 6 Theory: Historical photographic imaging practices.
Practice: 14 Strangers production
Brief #2: Select one pre-1938 photograph. Due: March 13

March 13 Present: Class presentations Brief #2.
Practice: Downloading images. Image formats, scanning.
Brief #3: Virtue/Vice 2 Due: March 27

March 20 Theory: 20th Century photography
Practice: Photoshop: Image menu and Text manipulation

March 27 Present: Class presentations Brief #3:

April 3 No class - Holiday / research

April 10 Preparation for Mid-semester review. Consultation & direction

April 17 No class - Mid-semester review

April 24 Theory: More of the Same; serial photography
Practice: Alpha photography
Brief #4: Alpha Due May 8

May 1 Theory: Photomontage #1
Practice: Alpha production

May 8 Theory: Photomontage #2
Present: Alpha
Brief #5:

May 15 Work on current exercises

May 22 Work on current exercises

May 29 Work on current exercises. On-going assessment

June 5 Preparation for assessment

June 12 No class - Semester 1 assessment
Briefs 1-

 

The above is an approximation and may be subject to change

 

Brief #1: 14 strangers

Brief Using the Mavica or other digital camera, take 14 photographs suitable for using for publication. These must picture people who are strangers to you, one per image.

Take factors such as framing, composition and lighting into consideration.

Please obtain subjects' permission to be photographed where possible.

Keep a scrap book (electronic file) of your research and influences, prints of discarded images etc.

Due: March 13

Swinburne University of Technology/Prahran Campus Diploma of Arts — Graphic Art Year 1/Semester 1

Brief #2: pic. crit.

Brief Choose one pre-1938 photograph. Be prepared to talk about its context (e.g its social or historical importance; its place in the photographer's practice; the movement or trand that it was part of). and why you like or dislike it.

Due: March 13

 

 

Swinburne University of Technology/Prahran Campus Diploma of Arts — Graphic Art Year 1/Semester 1

 

Brief #3: seven promotional object

seven is a small company which sells nothing more than style -- they might design homewares, websites, cosmetics -- whatever. Design them a promotional object (e.g booklet, poster, accordian-fold brochure, etc), which doesn't sell them so much as their attitude.

You must use all 14 of your '14 strangers' photographs, and the texts for the seven vices and virtues below. In some instances there is more than one text -- choose whichever you would prefer to use.

You may include other imagery and text as you wish.

Links to some online resources are included for information and research into historical and contemporary emblematic imagery.

Software: Photoshop, Quark and Illustrator as appropriate.

Presentation: Digital files and hardcopy mock-up.


The Virtues

Justice: Harm no one, by word or deed. Nemesis watches for, and overtakes, the footsteps of men, and holds a ruler and harsh bridle in her hand, lest you do anything evil, or speak dishonest words: She commands moreover that there be due measure in all things.

http://www.mun.ca/alciato/e027.html

pics/SV-justicia-m.jpg

Prudence: The Chimaera to be overcome by judgment and courage. As the courageous horseman Bellerophon was able to overcome the Chimaera and slay the monsters of the Lycian land, so you, carried on Pegasean wings, seek the heavens, and by the judgment of your mind, subdue tyrannical monsters.

http://www.mun.ca/alciato/e014.html

pics/SV-prudentia-m.jpg

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/98.htm

pics/SV-temperanza-m.jpg

Faithfulness: Let Honour be shown cloaked in Tyrian robe, let naked Truth clasp Honour's right hand, and let chaste Love be in their midst, with the rose around his brow, more lovely than the Cupid of Dione. These signs represent Faithfulness, which Reverence of Honour cherishes, Love nourishes, and Truth delivers.

http://www.mun.ca/alciato/e009.html

pics/SV-fides-m.jpg

Fortitude: What reason compels you, lofty Saturnian bird, to settle on the tomb of great Aristomenes? This I say: that as I am distinguished among birds for strength, so is Aristomenes among the demi-gods. Let timid doves rest upon the tombs of timid men. We eagles give our standards freely to the fearless.

pics/SV-fortitudo-m.jpg

Concord: The crows' harmonious way of life amongst themselves is marvelous, and mutual trust remains undefiled for them. Hence these birds support the sceptre, which is to say - all leaders rise and fall by agreement of the people. Yet if you remove harmony from the midst, discord flies in headlong, and drags with it the fate of kings.

http://www.mun.ca/alciato/e038.html

Text ripa014a.jpg
Emblem ripa014b.jpg
Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

Chastity: This is a true picture of unwed Pallas: here is her dragon, standing before the feet of its mistress. Why is this animal companion to the goddess? The protection of things was given to it. Thus it cares for sacred groves and temples. It must watch unwed maidens with especially vigilant care: Love sets his traps everywhere.

http://www.mun.ca/alciato/e022.html

Hope: Our state is shaken by innumerable storms, and there is only one hope for its future safety; just like a ship in the middle of the sea which the winds grasp, it now breaks up in the briny water. But if the brothers of Helen, shining stars, appear, good hope restores those downcast spirits.

http://www.mun.ca/alciato/e043.html

pics/SV-spes-m.jpg

Vices

Pride: Behold a statue of a statue, marble drawn from marble. Insolent Niobe dared to compare herself to the Gods. Pride is the vice of woman, and is shown by the hardness of face and by the kind of feeling that's found in a stone.

http://www.mun.ca/alciato/e067.html

Text ripa007a.jpg
Emblem ripa007b.jpg
Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/100.htm

Lust: Goat-footed Faunus, his temples bound with cole-wort bears the undoubted symbols of immoderate Venus. Cole-wort provokes lust, and the goat is a sign of lechery, and the satyrs are always wont to love the nymphs.

http://www.mun.ca/alciato/e072.html

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/104.htm

Gluttony: Lord of provisions, and nibbler of the master's table, a mouse saw the oysters gape with lips spread wide. He put his soft beard inside, and bit their deceptive bones: but when the oysters were touched, they suddenly slammed shut their dwelling-place. They held within the hideous prison the captured thief, who had given himself into this darkened tomb.

http://www.mun.ca/alciato/e095.html

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/105.htm

Avarice: Alas, wretched Tantalus, in the middle of the waves, stands there thirsty, and, starving, cannot have the nearby fruit. Change the name, and this will be said of you, o greedy man, you, who, almost as if you had it not, do not enjoy what you have.

http://www.mun.ca/alciato/e085.html

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/106.htm

Text ripa008a.jpg
Emblem ripa008b.jpg
Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

Sloth: An Essene sits idly on a bushel, and looks to the stars. Beneath he holds a torch, lit with fire. Sluggishness, in the appearance of the righteous, hidden by a hood, is of use neither to himself nor to others.

http://www.mun.ca/alciato/e081.html

Heinrich Aldegrever
http://www.ddg.com.pl/aldegrever/EN/REK/107.htm

Text ripa001a.jpg
Emblemripa001b.jpg
Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

Falsehood: It does not behove one who has been careless with his own to be trusted with the things of others Why do you build your nest in the bosom of the Colchian? Alas, ignorant bird, why do you so wrongly entrust your chicks? Medea, a horrid parent, most savagely killed her own children, and do you expect that she will spare yours?

http://www.mun.ca/alciato/e054.html

I, Virtue, soak the tomb of Ajax with my tears, alas, wretched, having rent my whitening hair. Certainly this matter still remained, that by a Greek judge I should be vanquished: and that deceit should have the stronger defence.

http://www.mun.ca/alciato/e048.html

Text ripa007a.jpg
Emblem ripa007b.jpg
Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

pics/SV-incostanza-m.jpg
pics/SV-infidelitas-m.jpg

Stupidity: He's borne headlong, and, in vain, struggles with the reins, that charioteer whose horse with unchecked mouth impells him forward. Do not willingly trust that man whom no reason rules, who's rashly led by his own will.

http://www.mun.ca/alciato/e055.html

pics/SV-stultitia-m.jpg


Traditional Sources

Giotto
Cappella degli Scrovegni - Giotto's Allegories of the Virtues and Vices
http://www.christusrex.org/www1/giotto/virtues.html

Giotto painted fourteen personifications of the Virtues and Vices in marble under the frescoes on the side walls The Virtues are on the right wall which is on the side of heaven. The Vices are on the left wall which is on the side of hell. The message is clear. Virtue leads to heaven and Vice to hell.

The Arena Chapel in Padua
http://www.kfki.hu/~arthp/tours/giotto/arena.html

Brueghel
The Prints of Brueghel: Seven deadly Sins
http://rubens.anu.edu.au/htdocs/bytype/prints/brueghel/00029.html
Seven Virtues
http://rubens.anu.edu.au/htdocs/bytype/prints/brueghel/00031.html

Misc.

Patience, Anger, Sloth, Diligence ...
http://www.mnemosyne.org/business/mss/browsekb/11M_uk.html

Aulnay St Pierre - Central Portal, Vices and Virtues
http://titan.iwu.edu/~callahan/aulnay-vicesvertus-e.html

Hessett, Suffolk (àSt. Edmundsbury & Ipswich) : The Seven Deadly Sins
http://www.paintedchurch.org/hessds.htm

Alciato's Book of Emblems
http://www.mun.ca/alciato/index.html

Iconologica: Moral Emblems by Caesar Ripa
http://emblem.libraries.psu.edu/Ripa/Images/ripatoc.htm

Contemporary

Rachel Wolf: 7 Sins
http://www.rachelwolf.com/galleries/7sins/

ÊAlyce Ritti: Vices and Virtues
http://www.artworldgallery.com/artist/alyceritti/

Douglas Cape: SEVEN DEADLY SINS
http://www.users.dircon.co.uk/~cape/pages/seven.htm

HILLARY YOUNGLOVE VICES & VIRTUES SERIES
http://sonomaacademy.com/users/younglove/VV.htm

The cycle THE VIRTUES AND THE VICES
http://www.stdb.ro/~vasile/evicii.htm

Bruce Nauman - Vices and Virtues
http://stuartcollection.ucsd.edu/nauman/

My Favourite Sins
http://fingertips.newdamage.com/main.html

Other Sources

Tarot cards

Fuel

David Byrne: Modern Vices and Virtues

 

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Swinburne University of Technology/Prahran Campus Diploma of Arts — Graphic Art Year 1/Semester 1

.Photography

Pop Quiz #1: terminology and concepts: analogue and digital cameras

***Please include the URL (web address) of on-line sources for your answers.

•1 Briefly explain how a camera lens works.

•2 What is 'focus'?

•3 Describe 3 types of lens.

•4 Describe the effects of a fast shutter speed and a context in which you would appropriately use it.

•5 Describe the effects of a slow shutter speed and a context in which you would appropriately use it.

•6 What is meant by 'f-stop'?

•7 Explain 'depth of field'.

•8 What does a polarizing filter do?

•9 What is meant by 'film speed'?

•10 In what conditions would you use a 50 ASA film? An 800 ASA film?

Student name: ___________________________________________

Due: March 6
email to saul@labyrinth.net.au under subject popquiz #1

Resources: www.howstuffworks.com
www.askjeeves.com

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